NetEase Backs Down On Requirement For Early Streamers Of ‘Marvel’ Game To Not Critique The Game
It’s a funny thing what game publishers sometimes try to do when it comes to releasing games early to internet streamers as a way to boost interest in their games. I’ve heard stories of all kinds of crazy stipulations that streamers have to sign off on contractually in order to get access to the game. They can only show certain parts of the game, or they can only play so far into it, or they have guardrails put up around what they can and cannot say about the game they are showing off to the public. What tends to get lost in all of this is that these streamers are essentially an advertising channel to generate more hype about these future games, yet they’re treated like some kind of a threat.
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