The first sentence of the article establishes my argument
The EU’s Data Protection Board (EDPB) has told large online platforms they should not offer users a binary choice between paying for a service and consenting to their personal data being used to provide targeted advertising.
It’s the means of creating their targeted advertising that is in question. Not the act of advertising itself.
You’re arguing as if it says “The EU’s Data Protection Board (EDPB) has told large online platforms they should not offer users a binary choice between paying for a service and having ads.” I encourage you to read the article If you haven’t already