It helps with the pacing when they’re separated. When it’s all in the title, it reads like a 5 year old telling a joke and not realizing there needs to be some natural pauses in the telling. Putting the punchline in the body ensures the reader puts the pause in the correct spot.
There is a way to know where the punchline starts. It’s after the question. The trick is to read the first sentence before the second sentence. That way you don’t get spoiled before you read the setup.
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