True, I’ve been using DeviantArt and Patreon myself. But when it comes to gaming, there is something in people and wanting to collect. I think that where NFTs might make a difference is in gaming (assuming games won’t be the profit-focussed, web3 “X to earn” kind of game and actually focus on storytelling, gameplay and land well with the masses).
For example, Fortnite uses all kinds of psychological tactics to get people to buy more stuff, folding ideas explains it well: www.youtube.com/watch?v=dPHPNgIihR0
I don’t play the game myself, but I feel that this is where NFT might make a better alternative. You keep that ability to make things collectable without all the nasty bussines tactics (IF implemented that way, ofcourse).