Firefox + uBlock Origin is a godsend. Shout outs also go to DuckDuckGo and the Privacy Badger add-on
Fwiw, my experience with Firefox has been so good that I’ve started using Pocket and Thunderbird as well (both also developed by Mozilla). There’s a bit of a learning curve, but resources are easily found online, and the privacy and customization benefits easily outweigh the hiccups, imo