Real bad feels for the HoloLens folks; here Apple comes, with basically the same product, eight years later, but that instantly demonstrates fairly strong developer adoption and looks like it will be a vibrant, supported ecosystem, and virtually nobody even brings Microsoft's headset up in the discourse — not in price comparisons (same price!), weight comparisons (same weight!), OS comparisons (same app model, interaction model!), nothing. Nobody remembers, nobody knows you're still on sale 🥲