Credit to http://grove.co/ for being "creative" in their new attempts to increase conversion. When you land on that e-commerce site, you start with 13 products in your cart.
😂 Not sure if bug, or really optimistic marketing. #softwaregore#webdev#ux
@mastomuckle some are, but there's also $30 of random products in the cart that get those to show as free.
So customers do actually have to remove the products from the cart if they don't want to be paying for extra stuff.
And unless the customer is spending >$25, they are blocked from going to checkout, unless they remove the "free" stuff.
Lot of dark patterns here.
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