Who is Linda Yaccarino, Elon Musk’s pick for Twitter CEO?

Yaccarino is chairman of global advertising and partnerships at NBCUniversal, where she oversees 2,000 workers on a team that has generated more than $100 billion in ad sales, according to her profile on the company’s website. Her team has forged partnerships with Apple News, BuzzFeed, Snapchat and Twitter, among others. Word of her talks with Musk come at a potentially awkward time, as Yaccarino is scheduled to address major NBCUniversal clients on Monday at the company’s “upfront,” an event intended to attract advertisers.