The motivation behind the He Gets Us campaign, according to Green, is a desire to reshape public perception of Christians: “What we’re known as, as Christians, we’re known as haters,” he said in a podcast interview last year. “We’re beginning to be known as haters — we hate this group, we hate that group. But we’re not. We are people that have the very, very best love story ever written, and we need to tell that love story. So, our idea is, let’s tell the story. As a Christian, you should love everybody. Jesus loved everybody.”
There are few things more disturbing and hateful than Christian Love.
Last time I accidentally ended up in a Hobby Lobby I asked an employee if there was an aisle for illegally stolen sumerian tablets, or if they were stored in the back.
She got extremely angry and threatened to call the police.
I was laughing as I walked out and she followed me, fuming, on the phone, calling the police.
It’s weird there aren’t more “He Gets Us” parodies. Like, obviously you could do one with Satan, but what about a guy who makes custom vibrators and sex toys on etsy? Or maybe the reveal is that it’s a kidnapper, and all the people are subtly asking for help, like that episode of the Twilight Zone with the psychic boy. “Sometimes, I feel like I don’t hve control over my own life, and I just want to break free. but He gets us… He always gets us.”
Most of the Satan-based parodies I saw were pretty bad. They used medieval woodcut style imagery with demons and such.
I think a better and more effective style would be to mimic the ads more closely, using the same font and modern stock imagery and pithy half-sentences that are devoid of real meaning, but done with a more subversive take.
You’d want something that they could almost pass along themselves if they didn’t read it too closely.
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