It's been a while, but jeopardy has gone up over the years from a max double jeopardy clue value of 100, to $250, then $1000, and now $2000, though it's been stuck there for over twenty years. Of course, inflation was pretty low for most of that time, and the main point is not to index to inflation, but to find the minimum needed to attract clever, telegenic contestants and keep the audience engaged.
Presenter subtext: Look how stupid this person is and how much they win.
Back of viewers head: I am way smarter than that, I could win more than that, I better call and try to be a contestant.
Why would they do that? Game shows are not trying to give winners a certain level of buying power. They are trying to make money by sell advertising slots and produce a show for as little as possible.
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