#OnThisDay, April 23, 1985, Coca-Cola changes its formula and releases New Coke. Public reaction was negative and the original formula was back on the market within three months (depicted in Stranger Things, s03e07 “The Bite”, 2016)
Very cool of Amazon to put unnecessary ads in their shows just so they can charge us more money to get rid of the ads that don't need to be there in the first place.
It's the digital equivalent of the Coca-Cola Company putting rocks into cans of soda and then introducing "New and improved Rock-Free Coke, only one dollar more than the rock-filled original!".