A) not using something does not equal not wanting to use it in the future, which they can not know.
B) they don't have to remove the account to get rid of the personal data. They could remove all but a username and a hash of the mail address and keep the account passive but able to reactivate at any time.
GDPR is nothing but a scapegoat here though I'm not sure if #Ubisoft has even referenced that or it was #eurogamer|s idea
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