The #OrlandoMagic benched #KaiSotto and he didn't play a single minute in their game against the Pistons in the #NBA Summer League in Las Vegas. They lost 89-78. And now #Filipino Kai fans are mad at the Magic Twitter account for hyping Kai Sotto up only for the team not to play him.
Milking Filipinos for engagement = social media marketing 101
The #OrlandoMagic Twitter account milking the #KaiSotto engagement from Filipino fans desperate to have their very first homegrown Pinoy NBA player. The Magic plays the Pistons tomorrow in the Las Vegas Summer League.
NGL I want to see Kai get this. Show he's got real potential in these Summer League games, and hopefully get at least a 2-way contract.
Would be extremely cool to have a kababayan playing against the likes of LeBron and Curry.