I don't really think it's fair to pretend that, before two weeks ago, anyone under god had any idea what an instance was unless they were already heavily tech-oriented.
It took me hours of trying to read through not-my-kind-of-jargon to understand what the hell I was looking at and what kind of consequences that unexplained choice would have, and it really seems like a good number of users that initially struggled forget the learning curve extremely quickly the moment they're over it.