mlevison,
@mlevison@agilealliance.social avatar

Mere exposure to ideas that are outside of our zone of acceptance can reinforce our existing beliefs. Chris Bail et al ran experiment on twitter, they had hoped to discover that getting people to listen to ideas different from their own would moderate opinions. Result: the opposite. Exposure to ideas from the other caused them to take on more extreme beliefs. https://buff.ly/4aHbbpo

Share examples of where this has undermined your work?

Source: The Catalyst - Jonah Berger

RakowskiBartosz,

@mlevison can't find it right now, but there was a study that showed that exposing people to realities of others they could empathise with actually made them less polarised.
So: ideas Vs empathy

mlevison,
@mlevison@agilealliance.social avatar

@RakowskiBartosz When you find it let me know. The section on Distance in Berger's book is the one that has surprised me the most. I already knew about loss aversion. Distance I did not.

mlevison,
@mlevison@agilealliance.social avatar

@RakowskiBartosz

At some level that is the core of the chapter. Create a connection and then find areas of agreement.

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