mlevison,
@mlevison@agilealliance.social avatar

15 yrs ago I read one book on #Influence

Since then it more doubled in size.

Then it had children.

BTW The Catalyst - Jonah Berger is so good that I have 20+ postit notes over two chapters.

(Can't alt tags to work. Books are Influence: The Psychology or Persuasion - Robert Cialdini - 2 editions and How Minds Change David McRaney)

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flowchainsenseisocial,

@mlevison I'm liking David McRaney's book. I'm minded to write a sequel: How Collective Minds Change.

mlevison,
@mlevison@agilealliance.social avatar

@flowchainsenseisocial

Good you’ve given me reason to look forward to the McRaney book.

I would line up to read a book on collective mind changing

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