jimmylittle, (edited )
@jimmylittle@hachyderm.io avatar

The Crush ad was fine.It’s just a visual metaphor showing “you can do all this stuff on an iPad if you want to”

The fact that so many creative and artistic people are taking it as a literal destruction of physical tools makes me doubt how creative and artistic those people actually are. My guess is it’s mostly CGI, right?

Meanwhile, they did a WHOLE SEGMENT on replacing live musicians with A.I. in Logic Pro and nobody bats an eye.

Priorities, people.

https://mastodon.social/@daringfireball/112413294096218514

Starfia,
@Starfia@mastodon.social avatar

@jimmylittle

I'm with you, though my guess is that the scene was filmed practically. (What did disappointingly appear to have been CGI was the model's demonstrative hand for the new Pencil.)

jimmylittle,
@jimmylittle@hachyderm.io avatar

@Starfia I don’t know, maybe. There are a lot of weird moments that seem generated. The squishing bust, the confetti out of the spray can, headstocks on the guitars bending over instead of snapping off, the stress ball rolling perfectly to the edge and facing up, multiple camera angles of things that would be nearly impossible to film unless the camera was also inside the hydraulic press.

If it was all practical, it’s very impressive.

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