If you know anyone who works for an online focused company, creates online content for a company, or does online media related stuff for a living, please tell them to read this. This article by Joel Rubin, who worked for Machima, Funhaus/RoosterTeeth, and Smosh, helps paint a picture of the current online media landscape https://medium.com/@rubinjb/we-have-to-save-online-entertainment-16c1d3e4714b
