Right. So. $100m in revenue turned into $20m profit.
20c on the dollar.
Chucking more computer at it raised $1.4m extra revenue and $200,000 profit.
Which is...less than 20c in the dollar.
HOW IS THAT BETTER?
Oh, yes, also it made such a small fraction of a percent difference to the outcome that it could probably also be explained by a simple margin of error comparing surveys.
jpm