@idoubtit It's tracking the number of accounts that are created. Since you can't delete an account w/o deleting your Insta account, there are accounts just sitting there dead. I assume there are plenty who checked it out and left.
I've seen the rumors that they made accounts for everyone on Insta but I don't think that's true - I think that's people assuming same login means premad account. Instagram has over 2bn users on it - it'd be hard to hide that if they were trying to juice numbers.
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