A collection of original travel stories told by some of the world's best novelists, including Isabel Allende, Keri Hulme, Peter Matthiessen, Alexander McCall Smith, Joyce Carol Oates, Téa Obreht and DBC Pierre.
For Lonely Planet, I outline the best times of the year to take advantage of Melbourne's many attractions - and explain why Biderap is a better season for sunbathing than Garrawang...
Just in case someone tells you "we know what our users want": When visiting new cities, I'm regularly using #HappyCow to find the most hip neighborhood. As clustering of good #vegan offers is often times a perfect indicator of like-minded people, culture and atmosphere around. This is for me a way better guide than anything #GoogleMaps, #LonelyPlanet or #Booking can offer.
No, you don't know your customers.