Social before social media -> One day before Steve Jobs announced the iPhone, in Jan 2007, Yahoo acquired a cool but niche Web 2.0 service: MyBlogLog. I bet nobody under 35yrs has heard of it! Here's how I described it on RWW: "For bloggers, MyBlogLog lets you literally see your readers - and it's amazing how much of a difference putting a face (or icon or avatar) to a reader is." https://web.archive.org/web/20070114043856/http://www.readwriteweb.com/archives/mybloglog_acquired_by_yahoo.php#internethistory
