You all meet in a tavern... that's how many D&D campaigns start, so it makes sense that the build starts there too.
I didn't think that this looked like a ton of parts, but they turned into a good chunk of real estate. There's even a dock, for those who arrive by boat.
There aren't too many stickers in this set, but this is the first of them. Is that a quest board? Maybe it's just local announcements and somebody lost their cat. Tragic.