appleinsider,
@appleinsider@mastodon.social avatar

Apple has scrapped plans to run its infamous iPad Pro "Crush" ad, issuing an apology for coming off insensitive toward artists.

https://appleinsider.com/articles/24/05/09/apple-apologizes-for-ipad-pro-crush-ad-after-massive-backlash?utm_medium=social&utm_source=mastodon

mattjohns,
@mattjohns@mastodon.social avatar

@appleinsider The thing wasn't just that the ad insulted artists, it was cruel. All the anthropomorphised objects, from Rabbids and drawing models to emojiballs, were shown trying to escape, having their backs bent in pain and skulls crushed; and Apple thought that we'd be impressed.

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