Many VPN providers use dishonest marketing such as "unprotected" and "complete anonymity". @protonvpn, @mullvadnet and @ivpn are superior in this regard.
Also, this site is helpful when considering whether you really need a VPN.
"This beauty right here is every proven relationship between media companies, content sites, corporate VPNs, and independent VPNs that [the author] could find."