mariyadelano,
@mariyadelano@hachyderm.io avatar

: I need recommendations for resources to learn financial concepts and .

I have advanced knowledge up to and including multivariable calculus. My background is in physics though.

I am a business owner and want to make some financial models for budgets for fun (but also hopefully useful).

But I never studied or in any way.

(PLEASE BOOST! 🙏)

mattcjordan,
@mattcjordan@hachyderm.io avatar

@mariyadelano It’s probably silly, but one of the best experiences I had was having to care about EBITDA. (Wikipedia page is pretty good)

Building a spreadsheet that lets you track that on a weekly basis forces you to find out where the revenue is coming in from and where your operating expenses lie, without getting into the weirder bits of asset depreciation or tax law.

That’s not the same as budgeting, but it will pretty quickly give you constraints for a budget.

mariyadelano,
@mariyadelano@hachyderm.io avatar

@mattcjordan yeah that’s one of those terms I’ve been confused by to be honest!

mattcjordan,
@mattcjordan@hachyderm.io avatar

@mariyadelano It’s a long acronym - but basically, it’s your revenue (money coming in) minus operating expenses (payroll and other recurring costs, e.g., monthly subscription fees to a CRM). You don’t subtract taxes and one time costs (capital expenditures, e.g., buying a server or new desks) and other stuff.

A fair critique of EBITDA is that capital expenditures are necessary. But as a raw measurement of “what does it take to run the business if we didn’t change anything”, it’s helpful.

philgarland,
@philgarland@mstdn.social avatar

@mariyadelano are you looking to create a budget for a marketing department as a whole or for specific marketing initiatives?

mariyadelano,
@mariyadelano@hachyderm.io avatar

@philgarland both! Because I work as a fractional CMO

video_manager,
@video_manager@mstdn.social avatar

@mariyadelano

Wish I could help... I've done a fair bit of (start-up) business modeling, but mostly bottom-up brute force...

mariyadelano,
@mariyadelano@hachyderm.io avatar

@video_manager how did you learn to do it?

mariyadelano,
@mariyadelano@hachyderm.io avatar

People who have followed me for a while can probably tell this is a sudden neurodivergent special interest 👀

digichelle,
@digichelle@hachyderm.io avatar

@mariyadelano Yay for sudden, neurodivergent special interests! Goodness knows I have a few. 😅

mariyadelano,
@mariyadelano@hachyderm.io avatar

@digichelle they are the best!

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