WearsHats, 1 month ago @futurebird @GiddingsMJ I remember seeing an article. I can't seem to find it again. But something akin to these two: https://www.theatlantic.com/business/archive/2014/06/a-dangerous-question-does-internet-advertising-work-at-all/372704/ https://slate.com/technology/2014/06/online-advertising-effectiveness-for-large-brands-online-ads-may-be-worthless.html They're a decade old, but they make a good case that most online ads don't work, or at least not well. Besides, our brains filter out most ads by just refusing to pay attention to them.
@futurebird @GiddingsMJ
I remember seeing an article. I can't seem to find it again. But something akin to these two:
https://www.theatlantic.com/business/archive/2014/06/a-dangerous-question-does-internet-advertising-work-at-all/372704/
https://slate.com/technology/2014/06/online-advertising-effectiveness-for-large-brands-online-ads-may-be-worthless.html
They're a decade old, but they make a good case that most online ads don't work, or at least not well. Besides, our brains filter out most ads by just refusing to pay attention to them.