paul,
@paul@tapbots.social avatar

Why is Apple financially supporting Twitter for something like this? Just stick it up on YouTube or make it free on the TV+ or iTunes or any of their half dozen other platforms.
https://www.macrumors.com/2023/06/27/silo-first-episode-twitter/

pdkoenig,
@pdkoenig@mstdn.social avatar

@paul My somewhat optimistic take is that years ago, Apple prepaid for a whole lot of ads and guaranteed priority on the platform. The more optimistic take is that this is limiting current revenue into Twitter and large banks of Apple lawyers regularly remind Musk that he can neither back down nor disclose its existence.

jon,

@paul great question for @pschiller?

ryanpoolos,

@paul Apple was like 10 years late to Twitter so I’m sure they’ll be a few years behind leaving as well.

vanitalo,

@paul Probably because Musk threatened thermonuclear war. 🤣🙄

giarca_tm,

@paul amen

craiggrannell,
@craiggrannell@mastodon.social avatar

@paul Given Musk’s cis comment, I’m surprised Apple didn’t halt its presence. I’m amazed it then extended it. What is the red line? Maybe there isn’t one.

serichards,
@serichards@mas.to avatar

@craiggrannell @paul Or Apple intend to take over Twitter as they're one of the few with tons of money swilling about?

craiggrannell,
@craiggrannell@mastodon.social avatar

@serichards @paul I don’t see it. Apple makes shrewd investments that align with its business model. Buying a toxic social network seems reckless and a massive waste of money, along with being a resource-sucking headache.

MysticalOS,

@paul Apple plays politics like they care, but then repeatedly show they don't actually care if the bottom line is better doing the opposite. I'm sure someone on a marketing team said this move would have better return.

nickharrison,

@paul extremely disappointed in for choosing this route

monsterlooper,

@paul twitter uses in-app payment for subscription. You scratch my back and I scratch yours.

mobileazn,

@paul it’s a really weird decision to launch a tv show on a platform that is not video-first.

Wikisteff,
@Wikisteff@mastodon.social avatar

@paul Isn't there an AppleTV even?

dominocollege,
@dominocollege@mastodon.social avatar

@paul Well they aren't going to put it on a Google platform for one, and two putting it free in the app requires someone to go looking for it. Seeing free while browsing a social media sight might get someone to stop and watch.

charlesesmith,
@charlesesmith@mastodon.social avatar

@paul In retrospect, that meeting with Elon a while ago looks like a lot of bullshit given how this doesn't make sense as a business decision.

proximacentauri,

@paul Can we rescind the six colors from Apple?

bla656prwk,

@paul We are a company with an investment fund. We propose to finance 10 projects on behalf of the last semester of this year. So if you have a promising project that lacks funding, please contact us to study the project and find a financing compromise.
Email: spirparpikaneu7c@web.de

awinder,

@paul 90% tickling elons pickle for Tesla+iphone interests, 10% if you’re a dumbass enough to pay $8 for twitter you may be easily convertible to $5 for Silo and (demographically speaking) Platonic

Verso,
@Verso@mastodon.social avatar

@paul preach. There are much easier ways to shove this in front of people.

fichek,
@fichek@mastodon.social avatar

@paul the most ridiculous part is that you can watch the first episode of all the shows for free without subscribing to TV+.

andcam,

@paul Have Apple not always been one of Twitter’s biggest spending advertisers though? Hence why Tim Cook was able to summon Elon to Cupertino when the whole App Store fee thing happened last year. So maybe Twitter users in particular are open to Apple products and content for some reason?
Looks like the episode is free to all on the TV+ app too though.

jann,
@jann@twit.social avatar

@paul They did NOT PAY at ALL for promoted tweet on this. They DID just post it to their twitter feed - as they do many other things.

pellitory,

@paul

This is cool, now I don't have to feel guilty about watching it on fmovies.

FrankEndrullat,

@paul It’s about reach. For most people, nothing much has changed on Twitter. There may be a few weird ads or followers, but that’s basically it.

Me, I’ve seen literally 12 times the exact same crypto scam from 12 different accounts in the last 48 hours on Twitter. Something that never happened in the previous 12 years of me being on Twitter.

tekphloyd,
@tekphloyd@social.lol avatar

@paul who said that this world makes sense?

tekphloyd,
@tekphloyd@social.lol avatar
Beiz,
@Beiz@mastodon.social avatar

@paul silo's first episode has been free day one since it aired on the apple tv app tho.

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