Hah. During the pandemic the government here would reach out to you for vaccine appointments over Facebook and WhatsApp. I personally know at least a couple of people who dabbled in antivax stuff and wouldn't pick up the phone but still got their shots after the government reached out that way.
Not that Meta has anything to do with that, but it was funny to me to see the government embrace the vectors of misinformation to shame people into not being idiots.