If you design a system such that you cannot differentiate people from corporations and bots and that’s your defense for calling all of them “users”, you’ve designed a system that conflates people – who are mortal, have feelings, can feel pain and be hurt and who have human rights that must be protected – with the very entities that oftentimes exist to exploit them.
Design for people. Call them people. All else is secondary.
Here’s an idea: let’s call people “people” on the fediverse instead of “users” whenever we can.
Compare:
“There are 42 users on this instance.”
vs
“There are 42 people on this instance.”
Which acknowledges our humanity more?
Language matters. We don’t need to perpetuate mainstream technology’s othering/colonial framing of “us” – designers/developers/other “clever folks” – and “them” – the users (usually one step removed from “dumb user” and usually the ones who get used).