I don't know if this is known outside of academic circles, but most universities are desperate for enrollments these days. Over the past 10ish years, unis changed tactics from attracting students with perks (some of them admittedly dumb) to slashing everything in sight--support staff, new faculty, majors, equipment, software, facilities, retirement plans, landscaping, even PR and marketing. Radical top-down decisions like "Who cares about foreign languages?" made whole divisions disappear. 1/
