PavelASamsonov,
@PavelASamsonov@mastodon.social avatar

"Don't make me think" is only half of the story.

It's a sin to assume that your app is the most important thing in your user's world, and add to their cognitive load unnecessarily. But sometimes the user is focused on your product. They don't want a low-touch, automagic experience. They want to be in control. Let them.

Don't make me think - but let me think.

This is part of why "reduce friction" is misleading. Friction is texture. Without it, there's nothing to grab on to

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