AlexJimenez

AlexJimenez, 5 days ago to ai

10 Ways to Improve Your Marketing With #AI

📊First-party #Data optimization
📉#PredictiveAnalytics
🎯Contextual targeting
👩‍🏫Federated learning
📈Synthetic data generation
🔍AI-driven data analysis and consumer insights
📝Dynamic content customization
⏱️Real-time decision making
🧍Personalized recommendations
🤖Enhanced #CX with #chatbots and virtual assistants

https://www.entrepreneur.com/growing-a-business/10-ways-to-improve-your-marketing-with-ai/473272

#DigitalMarketing #Personalization

AlexJimenez, 15 days ago to ai

Do employers want #AI skills or AI-enhanced skills? That could depend on you

https://www.zdnet.com/article/do-employers-want-ai-skills-or-ai-enhanced-skills-that-could-depend-on-you/?utm_source=flipboard

#DigitalTransformation #Careers #FutureOfWork

AlexJimenez, 1 month ago to marketing

#Marketing leaders are realizing gains from #AI in three key areas, new research shows: increasing sales productivity, increasing customer satisfaction, and reducing marketing overhead costs.

https://sloanreview.mit.edu/article/when-ai-investments-pay-off-in-marketing/?utm_source=flipboard&utm_content=MITSMR%2Fmagazine%2FAll+Articles

#DigitalMarketing #DigitalTransformation

AlexJimenez, 1 month ago to generativeAI

Infosys: Facing Uncertainty As #GenerativeAI Takes Time To Deliver

https://seekingalpha.com/article/4682112-infosys-earnings-preview-facing-uncertainty-gen-ai-takes-time-deliver

#DigitalTransformation #AI #Investing $INFY

AlexJimenez, 1 month ago to DigitalMarketing

Disney is rolling out DRAX Direct, a direct integration with the industry’s largest #DSPs

https://digiday.com/media/disney-is-rolling-out-drax-direct-a-direct-integration-with-the-industrys-largest-dsps/?utm_medium=social&utm_campaign=digidaysiteshare&utm_source=twitter

#DigitalMarketing

AlexJimenez, 2 months ago to DigitalMarketing

Gen Z is willing to pay more than any other generation for websites and apps

https://www.insiderintelligence.com/content/gen-z-will-pay-most-for-websites-apps-online-services

#DigitalMarketing

AlexJimenez, 2 months ago to investing

Millennials Fall for Investment Scams More Than Boomers

https://www.businessinsider.com/millennials-investment-crypto-scams-boomers-fraud-fbi-report-2024-3

#Investing #FinTech #FinServ

AlexJimenez, 2 months ago to generativeAI

#GenerativeAI on its own will not improve the customer experience

Simply layering generative #AI on a broken process will not provide a magical Band-Aid.

https://www.zdnet.com/google-amp/article/generative-ai-on-its-own-will-not-improve-the-customer-experience/%23ftag=COS-05-10aaa0j

#DigitalTransformation #CX

AlexJimenez, 2 months ago to LLMs

"Artificial Intelligence" is neither artificial nor intelligent

Rather than seeking accurately to answer a given question, #LLMs seek accurately to predict how humans would answer that question

https://3quarksdaily.com/3quarksdaily/2024/03/artificial-intelligence-is-neither-artificial-nor-intelligent.html

#AI #GenerativeAI

AlexJimenez, 2 months ago to ai

More than a third of Amazon merchants worldwide use #AI to write and optimize listings

https://www.insiderintelligence.com/content/amazon-merchants-use-ai-to-optimize-listings

#DigitalMarketing #eCommerce

AlexJimenez, 2 months ago to ai

Malicious #AI models on Hugging Face backdoor users’ machines

https://www.bleepingcomputer.com/news/security/malicious-ai-models-on-hugging-face-backdoor-users-machines/

#CyberSecurity #DigitalTransformation

AlexJimenez, 2 months ago to ai

Nvidia CEO Jensen Huang advises against learning to code - leave it up to #AI

https://www.tomshardware.com/tech-industry/artificial-intelligence/jensen-huang-advises-against-learning-to-code-leave-it-up-to-ai

#SoftwareDevelopment #DigitalTransformation

AlexJimenez, 3 months ago to ai

Is #AI making our code stupid?

AI-generated code has transformed #SoftwareDevelopment forever. That’s not necessarily good. A solid review process can shrink bloat and attack surfaces.

https://www.infoworld.com/article/3712685/is-ai-making-our-code-stupid.html

#DigitalTransformation

AlexJimenez, 3 months ago to Cybersecurity

12 #Cybersecurity Measures To Defend Against The Rise Of #AI And #QuantumComputing

https://www.forbes.com/sites/forbestechcouncil/2024/02/07/12-cybersecurity-measures-to-defend-against-the-rise-of-ai-and-quantum-computing/

#DigitalTransformation #Innovation

AlexJimenez, 3 months ago to Cybersecurity

#Cybersecurity expert says the next generation of identity theft is here: 'Identity hijacking'

https://www.thestreet.com/technology/cybersecurity-expert-says-the-next-generation-of-identity-theft-is-here-identity-hijacking

#Identity #AI #DeepFakes

AlexJimenez, 3 months ago to ai

#AI researchers discover AI models deliberately reject instructions

https://readwrite.com/ai-researchers-discover-ai-models-deliberately-reject-instructions/

#LLMs #DigitalTransformation

AlexJimenez, 3 months ago to ai

Human Intelligence Is Fundamentally Different From Machine Intelligence

https://mindmatters.ai/2024/02/human-intelligence-is-fundamentally-different-from-machine-intelligence/

#AI #DigitalTransformation #GenerativeAI

AlexJimenez, 3 months ago to generativeAI

Apple's #GenerativeAI Features Set to Revolutionize iOS in Upcoming 2024 Update

https://www.techtimes.com/articles/301259/20240201/apples-generative-ai-features-set-revolutionize-ios-upcoming-2024-update.htm

#AI #DigitalTransformation

AlexJimenez, 3 months ago to Fashion

Has #Fashion marketing become boring?

What does the trend for paparazzi-style ads for celebrity-obsessed audiences say about the ‘big idea’?

https://www.thedrum.com/news/2024/01/31/has-fashion-marketing-become-boring

#DigitalMarketing

AlexJimenez, 3 months ago to ai

Poisoned #AI went rogue during training and couldn't be taught to behave again in 'legitimately scary' study

https://www.livescience.com/technology/artificial-intelligence/legitimately-scary-anthropic-ai-poisoned-rogue-evil-couldnt-be-taught-how-to-behave-again

#DigitalTransformation

AlexJimenez, 3 months ago to quantumcomputing

#QuantumComputing to spark ‘#Cybersecurity Armageddon,’ IBM says

https://americanmilitarynews.com/2024/01/quantum-computing-to-spark-cybersecurity-armageddon-ibm-says/

#DigitalTransformation

AlexJimenez, 3 months ago to Banking

The Path to Digitization for CUs to Retain Member-Driven Ethos

Learn four ways to meet the digital demands of members without sacrificing service standards.

https://www.cutimes.com/2024/01/17/the-path-to-digitization-for-cus-to-retain-member-driven-ethos/

#FinTech #FinServ #Banking

AlexJimenez, 3 months ago to ai

Executives say they're not ready for #AI

Majority of executives said their organizations were focused on tactical benefits of AI rather than using it to create new types of growth.

https://www.axios.com/2024/01/15/executives-say-theyre-not-ready-for-ai

#DigitalTransformation #Strategy

AlexJimenez, 4 months ago to Cybersecurity

Attack Vectors 2024: #Identity Theft and #DigitalBanking

https://www.pymnts.com/fraud-prevention/2024/attack-vectors-2024-identity-theft-and-digital-banking/

#CyberSecurity #FinTech #FinServ #Banking

AlexJimenez, 4 months ago to ai

Open-Source #AI Is Uniquely Dangerous.

What can we do about it?

https://spectrum.ieee.org/open-source-ai-2666932122

#CyberSecurity #Privacy #Regulation