But I'll tell you right now who will not win: the protocol and community that wants to make it as difficult as possible for people to adopt/build-off of and interoperate with. Ogg Vorbis, Opus, and Theora tried to do the whole "open" standard audio and video codec thing. It was bad quality and hard to implement, but “open.” Everyone smart used MP3 anyway. And eventually, MP3 became patent free. Even smarter people started working on things like VP8 and VP9 and HEVC and eventually we have AV1
ethanschoonover